Author: stepbystepaccounting
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Overcoming Imposter Syndrome as a Small Business Owner

Running a small business is no small feat. As the backbone of your operation, you’re constantly juggling roles, making decisions, and pushing boundaries. Yet, amidst the hustle, a shadow often lurks — imposter syndrome. This psychological pattern, characterized by self-doubt and a fear of being exposed as a “fraud,” can be especially debilitating for small…
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Client Spotlight: North Dakota Women’s Business Center
Step By Step Accounting has worked with North Dakota Women’s Business Center for just under a year now, and we recently connected with Christy Dauer to learn more about their work and their experience working with Step By Step! Tell us about your business, it’s mission, and how it came to be! “Women & Technology,…
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Mastering Pricing Analysis for your Small Business: A Comprehensive Guide

It’s a prime time for small business owners to reevaluate their pricing strategies. Pricing analysis is crucial, not just for profit maximization, but also to ensure you’re delivering value to your customers. We recommend you do this exercise at least yearly. In this blog post, we’ll guide you through the steps to perform an effective…
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Planned Exit Strategies to Capture the Value of your Business
From the beginning every small business owner must contemplate their exit strategy and at the very minimum, make a final decision 3 – 5 years before they want to leave the business. You will build a very different business based on if you are planning to sell your business or pass it down to the…
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Tech Rec – Zapier
Using Zapier to Benefit Your Business We recommend looking into incorporating Zapier into your small business operations. Zapier is a versatile automation tool that can streamline your workflows, boost productivity, and save you valuable time and resources. Here are a few reasons why Zapier is a great choice: 1. Efficiency: Zapier allows you to connect…
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Embracing Growth
From One Child to Two, from Small Challenges to Great Opportunities This past Sunday evening night I had an interesting realization. My husband and I were in the kitchen with our 7 month old son. Our older 4 year old son was at the first night of our church’s Vacation Bible School. It was the…
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Top Takeaways: Scaling New Heights 2023

It has been a month now since I had the opportunity with my teammate Janell to attend the 2023 Scaling New Heights conference for accountants in St. Louis, MO. This was my fourth year attending this national conference. The conference offers a lot. First, there is the training. This is made up of technical skills…
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The Eff-ing Debate
Which side are you on? Are you currently focused more on Efficiency or Effectiveness? As small business owners, we are constantly confronted with the challenge of doing more with less. Balancing limited resources while striving for success is an ongoing struggle. In this pursuit, two essential approaches appear: efficiency and effectiveness. These two words might…
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Recommended Small Business Technology
Secure Your Small Business Passwords with Keeper Password Manager Are you tired of keeping track of multiple passwords for your small business? Keeper Password Manager can help! Here are some of the benefits of using Keeper for password management: Overall, Keeper Password Manager is a powerful, secure, and flexible tool that can help your small…
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Unlocking Financial Success
The Power of Organizational Charts for Small Businesses As a business owner, you are likely always looking for ways to streamline your operations and make your company more efficient. One powerful tool to improve profitability that you may not have considered is creating an organization chart for your small business. An organization chart is a…